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Home My WebLink AboutSupplemental transit service presentationRE,IMAGINE YOUR RIDE Public Transportation Enhancerne City Council Work Session - March 21 Iowa City Area Transit Study Timeline • Aug 2019 - Launched Study • Sept to Noy 2019 - Phase 1 Public Outreach k0b • Oct & Noy 2019 - Background review/market analysis NEESE NOMEN • Noy & Dec 2019 - Develop alternate service scenarios NEESE • Jan & Feb 2020 - Phase 11 Public Outreach • Mar to Aug 2020 - Development of Preferred Scenario (with COVID pause) Oct & Noy 2020 - Presented study recommendations to City Council and received feedback regarding preferred transit system scenario, fare recommendations, and the priority of potential service enhancements 0 Noy to Mar 2021 - Preparing for Phase III Public Outreach 0 (TODAY) Mar 2021 - Present potential service enhancements to City Council 0 Vision for Transit. Public Transit Enhancements & 0 Estimated Costs 6 On-Dernand Night Owl Service .On -Demand Service in Low - 7 Dens ity Neig h bo rhoods ................................................................................................ 8 A New Crosstown Route 9 Additional South Iowa City Rourte baked nk-W h1pG &ffffg L* nK* P=& $127,750 $0 mk� PN* h= haalwayc ard cpwdb km 30 a.m. lo 10:00 p.m. m �Way� ard 7 00 m. lo 7:00 p.m. m �kmk. 16 �611111111�� One - Operat- Enhancements Recommendation ing Time Capital Costs Costs Fare -Free Iowa City Tranq it zffo4are swh� M =a Cky Trffid &A�w $2,274,001) $4,9D),00) .Service knwdinpud ................................................................................................................. I&Minute Service on Multiple ......... ............................................................................................................................................................ Bw mtks vA 15-m� kqmwy m ....................... mqu cmWm in 1� C* ad Udver* $3,8W,00) $11 �00VDD He". ......................................................................................................................................................................................................................................................................................................... Sunday Service HcWy Smday swx� ium 8.00 a.m. lo 8.00 $780,000 $0 ............................................................................................................................................................................................................................................................................................................. P.M. M 1� Cay Trana mtks in 6e Pmkrmd 4 Improved Saturday ServK>-- im fian 7:00 P M. b MWWt M $260�01)1) $0 ...... . ............ ................................................... ........................................................................................................ I�CityTrwamtdmin& Prekned .... ...... ................................ ......................................... Late -N ig ht Weekday Service Swice und mid*k m 1� City Trand MLim $0 6 On-Dernand Night Owl Service .On -Demand Service in Low - 7 Dens ity Neig h bo rhoods ................................................................................................ 8 A New Crosstown Route 9 Additional South Iowa City Rourte baked nk-W h1pG &ffffg L* nK* P=& $127,750 $0 mk� PN* h= haalwayc ard cpwdb km 30 a.m. lo 10:00 p.m. m �Way� ard 7 00 m. lo 7:00 p.m. m �kmk. 16 �611111111�� Prioritized Public Transportation Enhancements Sunday Service Later Evening Service (until midnight) 19 Night -Owl Service (overnight) RE -IMAGINE YOUR RIDE 0 0 Preliminary Ridership Estimates Service Enhancement Estimated Ridership Daily Annual Sunday - Fixed Route Up to 3,700 192,400 Transit Sunday - Demand 100 5,200 Response Late Evening Service Up to 470 Fixed Route Transit additional 171,550 (Additional Riders) Late Evening Service - Demand Response (untii 30 10,920 Midnight) Night -Owl Demand 20 7,280 Response (Midnight - 6 am) * Based on FY -19 data, pre-COVID Assumed all rides to be within Iowa City limits Ridership estimates developed by evaluating similar services offered in Ames and Cedar Rapids. T_OersNp WtM)atel� affected N i�pe of serv�ce offered, fare, case of access, pro�ravv) �twhfiers, recover� froviv) pavljevv)�c ect� 0 Transportation Services/Partnerships Evaluated seven potential options for enhancing mobility in Iowa City Iowa City Transit Fixed -Route I Heavy Duty Buses Yellow Cab Taxi On -Demand and Demand Response I Taxicabs L.,Ma Nei od Trang=otio n Service/Horizons Demand -Response and On -Demand I Vanpool Lyft Transportation Network Company on Demand I Personal Vehicles W Ae% VILI Via / Iowa City Transit Microtransit Platform I Any vehicle type Johnson County SEATS Demand Response I Light -Duty Paratransit Vehicles U B E R Uber Transportation Network Company on Demand I Personal Vehicles Iowa City Transit Fixed -route bus service I Heavy Duty Buses e How it Works • Fixed routes with set schedule • Dedicated bus stops • Prepaid bus pass or cash fare • Com SE21ementary paratransit provided by • Sunday service would mirror proposed Saturday service with 11 routes on hourly schedule Later evening service would involve running 11 routes until midnight e Benef its • Community familiarity • $1/ride; lower if qualified for reduced fa re • Addresses top community priorities • Expansion could better serve current riders, and help attract new riders Iowa City Transit Fixed -route bus service I Heavy Duty Buses 0 Costs * Challenges Less flexible than on -demand or demand response Buses will be on the road whether there are riders or not Will need to expand staffing and develop new staff schedules $1 fa re Organization Startup Needs Annual Service Cost Estimates Late Evening Late Evening Night -Owl Service - Service - Late Evening - Overnight Sunday Daily Weekdays Saturdays Service Transportation Service Provider Needs Costs Service (Until Midnight) (Until Midnight) (Until Midnight) (Midnight - 6 am) Included in (D Iowa City Transit Staffing Service Cost $780,000 $1,060,000 $540,000 $260,000 N/A Neighborhood Transportation Service (NTS/Horizons) Demand response vanpool service with mission to provide transportation for work, education and life -skills How 'it Works 0 Benef its • Vanpool service/ shared rides • Serves Cedar Rapids metro off -transit hours; evenings, overnight, and Sundays; Riders pay $6 per trip • Schedule day before or 1 -hr advance, as of January on -demand • Uses Via platform/App or call-in for ride scheduling • Open to public; no income qualifiers 0 Provide paratransit service • Lower overall costs than fixed route service • Use of Via app or phone to book ride • Can provide demand -response or on - demand service • Curb -to -curb service • Multi -passenger rides; more economical 25 -year partnership with Cedar Rapids Transit for off -transit hours transportation service N Neighborhood Transportation 0 Service (NTS/Horizons) Demand response vanpool service with mission to provide transportation for work, education and life -skills Challenges Vehicles and office space would need to be procured for expansion to Iowa City 0 Costs $2 fare Startup Needs Annual Service Cost Estimates Late Evening Late Evening Night -Owl Service - Service - Late Evening - Overnight Sunday Daily Weekdays Saturdays Service Transportation Service Provider Needs Costs Service (Until Midnight) (Until Midnight) (Until Midnight) (Midnight - 6 am) Neighborhood $219,000 for Transportation Service Vehicles, vehicles + (Z Horizons Office Space office space $92,000 $357,000 $321,000 Johnson County SEATS Demand Response I Light -Duty Paratransit Vehicles e How it Works Qualified riders call or use Amble app to schedule rides I -clay in advance 0 Curb -to -curb service 0 Existing 13 vehicle paratransit fleet 11 9 Benefits SEATS already provides transportation services to the community City already owns and maintains the paratransit vehicle fleet 0 Paratransit service is included Johnson County SEATS Demand Response I Light -Duty Paratransit Vehicles 0 Costs Challenges 0 Customers must have an account set up with SEATS to use the Amble App All public riders would need to use phone to schedule a ride Putting mileage on paratransit vehicles for non-paratransit rides $2 fai Organization Startup Needs Annual Service Cost Estimates Late Evening Late Evening Night -Owl Service - Service - Late Evening - Overnight Sunday Daily Weekdays Saturdays Service Transportation Service Provider Needs Costs Service (Until Midnight) (Until M idnight) (Until Midnight) (Midnight - 6 am) $89,000 to Supervisor+ hire a (3) Johnson County SEATS drivers Supervisor $172,000 $361,000 $241,000 Yellow Cab On -Demand or Scheduled I Taxi Service e How it Works Riders request ride by phone only, and they must call 30 minutes in advance In North Liberty, ID cards are issued to qualified passengers who pay $1 fare with City subsidizing remaining amount North Liberty has specified eligible trip locations including grocery stores, medical facilities, governmental buildings, ect 13 0 Monthly invoicing to City . am . j op e Benefits 0 Curb -to -curb service Fleet includes accessible vehicles and could provide complementary paratransit service 0 Low-cost Yellow Cab On -Demand or Scheduled I Taxi Service e Challenges No App, riders must request ride by phone Meeting service demand without strict eligibility requirements may be challenging 0 Costs $2 fare Startup Needs Annual Service Cost Estimates Late Evening Late Evening Night -Owl Service - Service - Late Evening - Overnight Sunday Daily Weekdays Saturdays Service Transportation Service Provider Needs Costs Service (Until Midnight) (Until Midnight) (Until Midnight) (Midnight - 6 am) 14 None Yellow Cab identified N/A $57,000 $120,000 $80,000 Lyft Transportation Network Company on Demand I Personal Vehicles e How it Works e Benefits • Riders request a ride using Lyft App 0 Curb -to -curb service or call Iowa City Transit 0 Can link to Lyft through the Transit App • Income qualified riders enter a code 0 Service already exists in the community to receive discounted fare 0 Low-cost • Independent contractors working on 0 Those without smartphone can still Lyft's behalf provide ride access to service • Lyft invoices the City monthly 0 Transit planning, reporting and 15 administrative tools Lyft Transportation Network Company on Demand I Personal Vehicles e Challenges No accessible vehicles; paratransit services would need to be outsourced No oversight of drivers/no clear indication of supply of available vehicles Need to set up call-in process for riders without smart phones or who are unfamiliar with App 0 Costs 0 Potential for "discount code" abuse $2 fare Organization Startup Needs Annual Service Cost Estimates Late Evening Late Evening Night -Owl Service - Service - Late Evening - Overnight Sunday Daily Weekdays Saturdays Service Transportation Service Provider Needs Costs Service (Until Midnight) (Until Midnight) (Until Midnight) (Midnight - 6 am) Paratransit Lyft wl SEATS Paratransit included in Paratransit Services Service Cost $50,000 $105,300 $70,000 0 Uber Transportation Network Company on Demand I Personal Vehicles How it Works Benef its • Riders request a ride using Uber App or call Iowa City Transit • Code entered for reduced fare • Independent contractors working on Uber's behalf • Uber invoices the City monthly U B E • Curb -to -curb service • Can link to Uber through the Transit App • Service already exists in the community • Those without smartphone can still access to service • Low-cost 6 Uber Transportation Network Company on Demand I Personal Vehicles 0 Costs Challenges No accessible vehicles; paratransit services would need to be outsourced No oversight of drivers/no clear indication of supply of available vehicles Need to set up call-in process for riders without smart phones or who are unfamiliar with App 0 Potential for "discount code" abuse U B E R Rv. Aigft&- $2 fai Startup Needs Annual Service Cost Estimates Late Evening Late Evening Night -Owl Service - Service - Late Evening - Overnight Sunday Daily Weekdays Saturdays Service Transportation Service Provider Needs Costs Service (Until Midnight) (Until Midnight) (Until Midnight) (Midnight- 6arn) Paratransit Uber w/SEATS Paratransit included in G Paratransit Services Service Cost $50,000 $105,300 $70,000 Via / Iowa City Transit In -House On -Demand I Vanpool 0 How 'it Works 0 City Employees would provide transportation City purchases and employs Via platform to enable on -demand transportation and installs GPS enabled tablets in all vehicles. Riders request a ride using Via app or by phone ca I I to I owa City Tra nsit • App strategically routes vehicles to optimize service, reduce travel time and costs • City pays installation fee to help with set up, 19 then a per -vehicle monthly charge e Benefits • Highly custornizable on -demand service • Could use passenger vans, mini -vans, or 40' buses to provide service • Vehicles are matched to riders, based on location and destination Staff has access to operations planning tools and dashboard Via / Iowa City Transit In -House On -Demand I Vanpool e Challenges Heated storage for vehicles Integrating on -demand operations into a fixed -route operation 0 Costs $2 fare Startup Needs Annual Service Cost Estimates Late Evening Late Evening Night -Owl Service - Service - Late Evening - Overnight Sunday Daily Weekdays Saturdays Service Transportation Service Provider Needs Costs Service (Until Midnight) (Until Midnight) (Until Midnight) (Midnight - 6 am) $276,500 for Via / Iowa City Transit Staffing/Dispa vehicles and 0 Demand Response tching Via installation $188,000 $338,000 $310,000 Service Comparison Startup Needs Annual Service Cost Estimates Late Evening Late Evening Night -Owl Service - Service - Late Evening - Overnight Sunday Daily Weekdays Saturdays Service Transportation Service Provider Needs Costs Service (Until Midnight) (Until Midnight) (Until Midnight) (Midnight- 6arn) Included in (D Iowa City Transit Staffing Service Cost $780,000 $800,000 $540,000 $260,000 N/A Neighborhood $219,000 for Transportation Service Vehicles, vehicles + Horizons Office Space office space $92,000 $357,000 $321,000 $89,000 to Supervisor + hire a (3) Johnson County SEATS drivers Supervisor $172,000 $361,000 $241,000 None Yellow Cab identified N/A $57,000 $120,000 $80,000 Lyft w/ SEATS Paratransit SEATS costs Paratransit Services included $50,000 $105,300 $70,000 Uber w/SEATS Paratransit SEATS costs G Paratransit Services included $50,000 $105,300 $70,000 $276,500 for Via / Iowa City Transit Staffing/Dispa vehicles and Q) Demand Response tching Via installation $188,000 $338,000 $310,000 NJ Recommendation mm *% Two -Year Pilot: Fixed Route Bus Service on Sundays • Addresses the unmet demand for public transportation on Sundays, the most requested enhancement in the transit study. Revisit after two -years. • Two-year pilot provides ample time to establish service and build ridership • Sunday service would mirror Saturday service, 11 routes running hourly service 7 AM — 7:30 PM • Reinforces Climate Action goals, including enabling a shift 55% of vehicle trips to more sustainable modes by 2050 • Annual Estimated Costs: $780,000. 192,400 estimated annual riders. Optional add-on service if later even ing/overn ig ht service is desired: Partner with NTS/Horizons to Provide late niaht/overniahttranSDortation • Supports late night or 3rd shift workers • Service would begin when transit service ends and run until 6 AM • Shared curb -to -curb service during evening hours for qualified riders • Provide a demand -response (scheduled) or on -demand service Easy to schedule a ride using Via App or by phone Long, successful partnership with the City of Cedar Rapids Annual Estimated Costs: $648,000 + $219,000 startup costs for vehicles. 18,200 estimated annual riders. Combined Annual Costs $1,428,000 22 imb Transit Study Timeline � Next Steps MENEM MENEM MENEM Mar 2021 - Executing implementation plan for transit system changes April or May 2021 - Phase III Public Outreach with final routes/stops and service changes • May to June 2021 - Implementation of fare change recommendations • May 2021 - Finalize document and City Council consideration of transit study plan • July 2021 - Final Phase IV Public Outreach Aug 2021 - Implementation of preferred transit system recommendations including new routes, stops, service frequency, hours of operation e Late 2021/Early 2022 - Implement vision item enhancements W4 V 0 A4 11" 1 Ir ti ; I I I LIRVAO k7ll Darian Nagle-Gamm; Director of Transportation Services Phone: Website: da ria n-nagle-ga m m @ iowa- 319-356-5156 www.icgov.org/transit city.org .V Service Basics Organization Service Basics Transportation Enhancements Late Night -Owl Evening Overnight Sunday Service - Service Transportation Service Provider Service Type Vehicle Type Service Daily (Midnight - 6 am) (D Iowa City Transit Fixed -Route Bus Bus N/A Neighborhood Demand Transportation Service Response and (Z Horizons On -Demand Passengervan V/ V/ V/ Demand Paratransit Johnson County SEATS Response Vehicles V/ V/ V/ Response & On- @ Yellow Cab Demand with Taxis V/ V/ V/ (3) Lyft TNC on Demand Personal vehicles V/ V/ V/ GUber TNC on Demand Personal vehicles V/ Demand Via / Iowa City Transit Response and Passengervan, Q) Demand Response On -Demand heavy duty bus V/ Transit Study Objectives Determine how to best allocate existing resources to improve transit service and better meet the public's needs. Determine what enhancements could further improve community mobility, should additional resources by allocated. 26 Estimated Cost per Rider L 11 Presumes a $1 fare for fixed -route service and a $2 fare for on - demand services Fixed Route Transit - $4 or $5 per ride On -Demand Service— Between $10 and $44 per ride AL 27 Organization MR -MIME Sunday Cost Late Evening Night -Owl Transportation Service Provider per Rider Cost per Rider Cost per Rider (D Iowa City Transit $4 $5 N/A Neighborhood Transportation Service (Z Horizons $18 $33 $44 G Johnson County SEATS $33 $33 $33 Yellow Cab $11 $11 $11 Lyft w/ Paratransit $10 $10 $10 G Uber w/Paratransit $10 $10 $10 Via / Iowa City Transit Demand Response $36 $31 $42 L 11 Presumes a $1 fare for fixed -route service and a $2 fare for on - demand services Fixed Route Transit - $4 or $5 per ride On -Demand Service— Between $10 and $44 per ride AL 27 Estimated Cost per Rider Presumes a $1 fare for fixed -route service and a $2 fare for on - demand services Fixed Route Transit - $4 or $5 per ride On -Demand Service— Between $10 and $36 per ride 28 Organization Estimated Costs per Rider Sunday Cost Late Evening Night -Owl Transportation Service Provider per Rider Cost per Rider Cost per Rider G) Iowa City Transit $4 $5 N/A Neighborhood Transportation Service (Z Horizons $33 $33 $33 Johnson County SEATS $33 $33 $33 Yellow Cab $11 $11 $11 Lyft w/ Paratransit $10 $10 $10 Uber w/Paratransit $10 $10 $10 Via / Iowa City Transit Q) Demand Response $36 $36 $36 Presumes a $1 fare for fixed -route service and a $2 fare for on - demand services Fixed Route Transit - $4 or $5 per ride On -Demand Service— Between $10 and $36 per ride 28